Founded in 2025, 888Sport is an online subsidiary of 888Holdings plc, which trades on the London Stock exchange. The sports betting site is licensed and based in Gibraltar.
888Sport received a tremendous amount of media coverage for its clever and humorous use of social media prior to and during the fight between George Groves and Carl Froch in 2025.
The company has sponsored a number of sporting events, including the Giro d'Italia, the World Grand Prix in Snooker, the Tingle Creek Chase and the Magnolia Stakes. They have also sponsored various sports teams, including the Birmingham City FC, and purchased sponsor's stands in a number of stadiums across the UK.
888Sport’s Gaming Options
888Sport focuses on in-game sports betting through live streams online, and it does it well. Live betting allows bettors to place bets in real time, going with their "gut"-the instinctive knowledge of a long time sports fan that something incredible is about to happen.
The site connects bettors to a number of sports available for online betting, including football, rugby, cricket, baseball, tennis, boxing, greyhound racing and motorsports. However, it was highlighted in reviews as a particularly good choice for "keen bettors" on UK horse racing due to its extensive live streaming of all UK racing events.
All new members receive up to £88 in free bets, and continuously updated specials and promotions include treble winnings on first bet and casino bonus, free bets, and numerous bonus options. They also offer daily promotions and competitions through their social media channels.
"Bet in-play and use our innovative Cash-In feature, which puts your betting destiny in your own hands, or get involved with exciting promos like the 88th Minute Special, which lands you a free bet if your football selection loses when a goal is scored in the dying minutes," states their website when describing a few of their online promotions and opportunities.
VIP membership is by invitation only, and offers VIP members exclusive promotions, tickets, event invitations, prizes and 24-hour VIP customer service response time through an exclusive email contact.
All users are able to contact 888Sport support staff via telephone or email by following the Contact Us tab on the website.
Deposits & Withdrawals
Available payment methods for deposits and withdrawals include VISA, MasterCard, Diners Club, Chinese Debit Card (for Asian bettors), Entropay, Astropay, Qiwi VISA, Maestro, Neteller, PayPal, Skrill, WebMoney, Yandex, Eurocard, bank transfer, and a host of pre-pay cards.
Deposit is instant through a registered account. Users will be required to verify their identity prior to making a withdrawal to prevent online fraud. When possible, withdrawals will be made to the primary method of deposit. Casino game winnings more than £30,000 may be withdrawn in limited installments if so decided by the company at its own discretion.
A more extensive description of their withdrawal policy is available in their Customer Help section.
Technology & Site Navigation
The site itself is designed to lay out the betting process in a clear, concise manner, establishing a flow of traffic that makes it easy for newcomers to find their way around. It's worth noting that if you're having trouble navigating the site, it may be necessary to permit the scripts to run or open the site in another browser-many features are heavily dependent on scripts that are stopped by typical ad blockers.
The site is available in 11 languages, and connects users directly to other arms of the business that offer online betting, including 888Poker, 888Games and 888Casino.
Known for their social media prowess, it should come as no surprise to discover the site has a well-populated and often viewed YouTube Channel.
What may surprise users is the extent of their mobile services, available for iOS and Android. 888Sport was an early adopter of mobile technology for online gambling, and in 2025 29% of its traffic came through its mobile platform, available for iOS and Android. Through the mobile app, users can Live Bet with the same ease as they would on their desktop computer, and all welcome offers and promotions still apply, making it as convenient as possible for bettors to take their bets to go.
We work hard to bring you this valuable information about various sports betting bonuses, offers, products and services. We are able to provide our services free-of-charge thanks to commissions paid by the featured services for referring users to their sites. However, such payments do not influence our professional evaluation of the services. Our reviews do not constitute professional advice of any kind. Where necessary, the user should consult a professional service provider before taking further action. Players must be 18 or over and located in the United Kingdom.